Digicel brings the beat for Rio

first_imgLinking the flavours of the Caribbean through the region’s music and sport and arguably its most recognisable face – Usain Bolt – telecommunications giant Digicel yesterday launched the Bring the Beat campaign, which will be a key part of the company’s promotion leading to the 2016 Olympic Games in Rio de Janeiro. The event, with Bolt himself as the special guest, was launched at the Terra Nova All-Suite Hotel in Kingston. Bring the Beat aims to celebrate the Caribbean’s culture and features its own theme song, performed by Trinidadian Machel Montano featuring Jamaica’s Tessanne Chin. The song will have variations which will be used in other Caribbean territories, featuring artistes from those particular islands, according to Digicel Group’s director of marketing, Peter Lloyd. “Music and sport have the power to bring people and nations together, and that is exactly what we are about. We will use beats, music, rhythm and talent to connect the world to our athletes no matter what flag they compete under,” Lloyd said. CARIBBEAN VISITORS Journalists and children from several Caribbean islands, including Antigua and Barbuda, Cayman, Montserrat, St Kitts & Nevis, St Vincent & the Grenadines, and Trinidad and Tobago were brought in specially for the function, with the children acting as young reporters and invited to pose questions to Bolt, who responded with his usual aplomb. The reigning Olympic 100m and 200m champion was put in the hot seat and interviewed by Jamaican primary schoolgirl Naleighna-Kae McLean who asked the athlete a variety of questions ranging from his taste in food, to his relationship with his coach, Glen Mills. Meanwhile, sports fans, through Digicel, will have the opportunity to win tickets to various sporting events this summer, including NBA games, Caribbean Premier League cricket and the Olympic Games track and field programme. The event was broadcast live throughout the region on Digicel’s cable television arm, SportsMax.last_img read more

Mapua’s Nieles rules NCAA Skills Challenge

first_imgOSG plea to revoke ABS-CBN franchise ‘a duplicitous move’ – Lacson Filipinos turn Taal Volcano ash, plastic trash into bricks PLAY LIST 01:40Filipinos turn Taal Volcano ash, plastic trash into bricks01:32Taal Volcano watch: Island fissures steaming, lake water receding02:14Carpio hits red carpet treatment for China Coast Guard02:56NCRPO pledges to donate P3.5 million to victims of Taal eruption00:56Heavy rain brings some relief in Australia02:37Calm moments allow Taal folks some respite Nielestopped Letran’s Jeremiah Taladua in the semifinals to earn his spot in the championship round.Still, it was a huge validation for Nieles given the Cardinals’ woeful campaign this season.“I’m really happy. It shows that even though we’re down, I can prove that some of us can still step up,” he said.Nieles recorded the best time in the first round with 20.7 seconds, leading the list that also had Naboa (21.9 seconds), Lyceum’s Jaycee Marcelino (25.8 seconds), and Taladua (27.5 seconds) to qualify for the final round.Also joining the competition were Perpetual’s Keith Pido, Arellano’s Levi dela Cruz, San Sebastian’s Michael Are, San Beda’s Radge Tongco, EAC’s Jervin Guzman, and JRU’s Karl Bordon.ADVERTISEMENT For the complete collegiate sports coverage including scores, schedules and stories, visit Inquirer Varsity. Hotdog’s Dennis Garcia dies LATEST STORIES National Historical team rescues Amorsolos, artifacts from Taal Nieles had a perfect run, but faced a slight hitch when his ball didn’t go down the net after his lay-up.“I wanted to get the ball, but (Naboa) was still shooting a layup,” he said, as he allowed Naboa to shoot two more attempts before taking the ball and cruising to the top of the arc to drill the game-winning jumper.FEATURED STORIESSPORTSEnd of his agony? SC rules in favor of Espinosa, orders promoter heirs to pay boxing legendSPORTSRedemption is sweet for Ginebra, Scottie ThompsonSPORTSMayweather beats Pacquiao, Canelo for ‘Fighter of the Decade’Nieles retained the Skills Challenge plum for Mapua after Darell Menina won the title last year.“I checked Shane’s time last year and he got 24.6 seconds. I felt I needed to best that and I was really inspired with what he did,” he said. Britain’s Prince Harry and Meghan Markle to give up royal titles Sports Related Videospowered by AdSparcRead Next Bishop Baylon encourages faithful in Albay to help Taal evacueescenter_img Don’t miss out on the latest news and information. Britain’s Prince Harry and Meghan Markle to give up royal titles MOST READ Search on for 5 Indonesians snatched anew in Lahad Datu Police seize P68-M worth of ‘shabu’ in Pasay UFC: Trilogy bout with Nate Diaz should happen at 155 lbs, McGregor insists Photo by Tristan Tamayo/INQUIRER.netThe league’s best speedster remained from Mapua.Cardinal guard JP Nieles ruled the Skills Challenge in the 2017 NCAA Season 93 All-Star, beating St. Benilde rookie Unique Naboa in the Finals on Friday at Filoil Flying V Centre in San Juan.ADVERTISEMENT Marcosian mode: Duterte threatens to arrest water execs ‘one night’ View commentslast_img read more